A brand new show bringing you a masterclass on an essential eCommerce marketing method each month.
With a new episode every Wednesday.
Latest Episodes and Shownotes:
035: Facebook Ads: Ultimate Copy, Offer and Audience Strategy with Neil Shoney
Neil’s career kicked off when he created the SFN Expo and used just online marketing to bring thousands of consumers through the door every year.
034 Facebook Ads: Exploring the cutting edge Dark Posts strategy with John Hagan
John was recently head of growth at Purelei (just named fastest growing Shopify store in Germany in 2020) and is also co-founder at Volt, a
033 Facebook Ads: What Video Ads to create and how to improve results with Lauren Schwartz
Lauren has been in graphic design since 2006, and over the years has got increasingly involved in what it takes to makes ad campaigns successful.
Full list of Episodes
Subscribe to Keep Optimising on your favourite Podcast App
Brand new podcast from the team behind the award-winning ‘eCommerce MasterPlan Podcast’.
If you’re looking for ways to improve your marketing results, get more traffic, and convert more customers – you should be listening to Keep Optimising.
Each week our host Chloë Thomas (best-selling author of ‘eCommerce Marketing: How to Get Traffic that BUYS to Your Website) interviews experts from around the world to bring you the latest and best advice on how to optimise your marketing.
One of the most important things to do when improving your marketing is to focus. If you’re constantly jumping from one marketing method to the next it’s going to take you forever to make each work for you. To help you focus we’re not jumping from one marketing method to the next either.
Each month we zero in on one marketing method, giving you a different way to improve it in each episode.
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Keep Optimising is Sponsored by:
Klaviyo is the world’s leading owned marketing platform known for accelerating revenue for online businesses using the channels they own like email, web and mobile. Enabling companies to leverage these owned marketing channels, Klaviyo makes it easy to store, access, analyze and use transactional and behavioral data to power highly-targeted customer and prospect communications. And unlike other marketing platforms, Klaviyo doesn’t force companies to compromise between advanced functionality or ease of use – so companies of all sizes are able to maximize their sales quickly. That’s 38,000+ innovative companies across the world sell more with Klaviyo.